THE NEW NAME
Well, we've gone and done it. Just as we told you in the last issue, the price of this magazine has been cut from fifteen to five cents a copy.

All the comments we have re-ceived on this proposed change have been favorable. Our thou-sands of readers must have thought that each issue was well worth fifteen cents or else they wouldn't have paid it. And just as the action of Congress in re-ducing taxes is not ruffling the feelings of many people, so the giving of fifteen cents worth of radio for five cents isn't causing a big display of temper.

Changed Name, Too
But in addition to reducing our price, we have also changed the name to NEW ENGLAND RADIO PROGRESS. Maybe you wonder why this addition in our title has been made. There are two main rea¬sons for the change.

In the first place we feel that the people of New England will be proud of a magazine which caters to them and tries to pre¬sent their own particular view¬point. Just as we all get out and cheer for our own baseball team even though we have not a cent invested in the company, so we all like to realize that a publication is conducted with the idea of giving as good local service as possible.

New England is a rather com-pact group, and although the population contains a large pro¬portion of foreign born, still they all are glad to call themselves Americans, and there is a sort of family feeling all over the six states. The grip of radio has grown so rapidly here that we know of only two men who are not interested in the art—one is stone deaf, and the other believes himself to be Napoleon. So New Englanders will undoubtedly feel that a magazine of their own is quite appropriate.

"Where Are You From?"
The other reason for our change of name lies outside of New Eng-land. Whenever you go to New York or Chicago or San Fran-cisco, you will meet plenty of people who are evidently strang¬ers in the great city. Alter learn¬ing their names the next question you ask is "Where are you from?" If they hail from another section of the country, does that prejudice you against them?

Time was when most people thought their own state was really the center of the country and out-siders were "furriners." But edu-cation and travel and particularly radio broadcasting has shown us all that the South is as interesting as the North, and that the West is just as smart as the East. So if we meet a man from the oppo¬site corner of the United States, we feel that his acquaintance with another section of the country lends a further charm to his per¬sonality.